Invented to form a water-resistant layer of colour that contours the eyes, blinc eyeliner works similarly to the mascara, in that it does not use paint.

Given that blinc eyeliner is not a cosmetic paint like conventional eyeliners, it cannot fade, smudge, run or flake, even if you cry or rub your eyes. The intense colour creates a dramatic look that lasts all day.

Only when you are ready to take your eyeliner off, the layer of colour will effortlessly slide off your skin into your hand without the use of a harsh make-up remover, just a little warm water!

Ideal for those with sensitive eyes, contact lens wearers, and active people in search of an eyeliner who want a look, hold and ease of removal that is without compromise.